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ROOM 572 Milica Jovićević
Milica Jovicevic works under multiple frameworks with a primary focus on the mind and body how it is related to humans instinct to consume.
Today’s external urban impulses are dominated by a capitalist economy. Materialism and consumption is so influential it motivates mindless bodies, all increasingly tricked by pseudo individualism. Jovicevic plays with this dominant cultural perspective by often adapting an aesthetic reminiscent of a fetishized consumable commodity. Hence, a lot of her work is influenced by today’s advertising and media-scapes, looking at their techniques and how they effect how society intrinsically, and often unconsciously, consumes.
OTHER PARTICIPATING ARTISTS & DESIGNERS
ENTRANCE HALLWAY Paulus de Groot
ROOM 583 Cindy Bakker
ROOM 581 Rob van der Hoeven
ROOM 579 Douwe Halbertsma
ROOM 577 Jelmer Konjo
ROOM 576 Isabell Schulz
ROOM 575 KUKKA (Laura Luchtman)
ROOM 574 Rein Reitsma
ROOM 573 Jeannette Ephraïm & Paul Kolbrink
ROOM 572 Milica Jovicevic
ROOM 571 Stefan Gross
ROOM 570 Kira Fröse
ROOM 569 Serge Game
ROOM 568 Daleen Bloemers
ROOM 567 Pim Top
ROOM 566 Rik Versteeg
ROOM 565 NIGHTSHOP (Ward Van Gemert)
ROOM 564 Astrid Moors
ROOM 563 Laura Schurink
ROOM 561 MISHMASH
ROOM 559 Ruud Goedhart
ROOM 557 Nan Wang
ROOM 555 Irma Joanne
ELEVATORS Astrid Goossens
POSTER DESIGN Zuzanna Loch
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